The LIFTID Story

Hello, my name is Caleb, and I'm the Founder of LIFTID.

I started this business back in August of 2022. I had no idea what I was doing. Still don't.

I put $4,000 on my personal credit card, ordered some shirts off of Custom Ink, and started selling them at the gym. I named the Brand "LIFTID". 

That decision changed my life. And turned into something big.

Along the way, I was saved by Jesus. In a very real way. A miraculous way.

So now, my life serves a bigger purpose. To grow my business, yes. But even more, to share my story and tell people that God is real, and He's more than what we think of Him here in America.

He's alive and real and looking for the "least of these." 

I hope to show you that you can do big, crazy things if you take risks, and work hard. 

There's nothing special about me.

It's just discipline over motivation.